More Sales through Lead Nurturing
Use data from your CRM to reach potential customers with the right message at the right time and create personalized customer experiences. This enables you to provide your most promising leads with relevant information.
Define automated workflows that are triggered in real time based on your leads’ activities. Send targeted emails and deliver exactly the content they need at that moment. This allows you to continuously nurture leads and opportunities — and increase your chances of closing more deals.
Faster Lead Development
With marketing automation, you can move your leads through the funnel faster. Stay top of mind with prospects through regular, personalized interactions and make every touchpoint along the customer journey more relevant.
Using marketing automation in ADITO CRM, you can send individualized content and offers at exactly the right moment. Strengthen personal connections with your prospects and guide them efficiently toward a purchase.
Transparent Campaign Management
With ADITO CRM, you can plan, execute, and analyze campaigns and marketing activities with full transparency. Keep an eye on all ongoing campaigns at any time. ADITO provides a clear overview of all current activities — filter by calendar week, day, or hour, or review your campaign performance from previous years.
Easy Coordination of Ongoing Campaigns
Marketing campaigns can only be successful when everyone involved knows what to do. ADITO CRM brings transparency and structure to your marketing organization. Add your project team, costs, and activities directly to the campaign. Create tasks with clear deadlines and assign responsibilities. This ensures every team member knows their role — and you always have a complete overview of the current campaign status.
Automate Campaign Processes
Add selected participants or target groups to your campaigns and define the stages your leads and customers move through. Set up automations to guide them seamlessly along the journey. For example, create a contest campaign and automatically send an email as soon as a prospect registers or to collect a double opt-in. You can also automate campaign stage changes — for instance, when a contact clicks a link — ensuring every lead receives the right follow-up at the right time.
